Dairies’ Fix for Souring Milk Sales: Genetics and Bananas – WSJ – Wall Street Journal (subscription)

Dairy makers are hoping pured fruit and genetically screened cows can help win back consumers who have soured on milk.

U.S. milk sales are down 11% by volume since 2000, according to U.S. Department of Agriculture data. Plant-based milk substitutes have taken some of the remaining market share. And a turn away from packaged foods has sapped...

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